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Phillips Screw Company
5 Year listings in Travis Perkins and Jewson
Background
We were recommended to The Phillips Screw Company's UK Team. The goal was simple: Achieve long-term listings in UK Builders Merchants Travis Perkins and Jewson.
What we did
We quickly worked out that in the 'Better' category*, Phillips Screws offered superior performance - but in terms of price and logistics, all three contenders were pretty similar. But both were weak on social media. We realised that this is where we could win: With engaging and frequent content that was better than theirs.
The results
We won - the long-term UK-Wide listings were acquired and they now account for 90% of the UK's turnover.
*3 Options within the category are defined as 'Good, Better and Best'

Phillips Screw Company
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